• Mar 17, 2026

GSIC SUMMIT APAC 2026 - 21-22 May, 2026 in Singapore

Global Sports Innovation Center invites you to the upcoming GSIC Summit APAC 2026 on May 21-22 in Singapore.
This year, we're gathering sports, tech, and innovation leaders in Singapore under the theme: "Heralding the Brave New World of Sports: AI, Innovators & Disruptors". Register here  

• Future of Sports: Explore AI, data, innovation & emerging tech
• Top Speakers: Leaders from Microsoft, LaLiga, SingaporeGP, NBA & more
• Exclusive Networking: Connect with leagues, brands, investors & global sports entities
• Startup Pitch Competition: Showcasing innovative solutions from around the world

Event Highlights:
Day 1 @ SMU: Women Leaders' Breakfast • Keynotes & panels • Speed networking • Evening networking drinks
Day 2 @ Signify: Workshops • Startup Pitch Competition • Networking lunch

• Mar 17, 2026

Meet the iKOMGOU Team at SPORTEL Singapore 2026.

iKOMGOU is a leading technical aggregator and distributor of live sports content, delivering seamless acquisition and transmission solutions for events of any scale. Through a global network of teleports, fiber connectivity, and advanced IP infrastructure, iKOMGOU ensures reliable, high-quality delivery across multiple platforms, making live sports accessible anywhere, anytime.
Known for fast response times and operational excellence, the team adapts quickly to evolving technologies while maintaining the highest broadcast standards. From major international tournaments to niche competitions, iKOMGOU guarantees secure, efficient, and flawless distribution.
Regardless of size or complexity, iKOMGOU manages every technical aspect end-to-end, enabling broadcasters, rights holders, and federations to focus on acquiring rights, monetizing content, and expanding audiences.
Meet the team at SPORTEL Singapore 2026 to discover how iKOMGOU can optimize your live sports delivery strategy — and explore new AI-driven solutions such as iKOCLIPS, designed to instantly transform live moments into ready-to-share highlights
Connect with iKOMG OU

• Mar 16, 2026

Meet Eluvio Content Fabric at SPORTEL Singapore

The Eluvio Content Fabric transforms the sports fan experience by replacing costly, traditional OTT and broadcasting with a hyper-efficient, "zero-copy" architecture. For sporting groups, this means delivering ultra-low latency live streams that keep fans in sync with the action—eliminating the "spoiler" effect of social media alerts arriving before the video.

Beyond speed, the platform’s AI-native personalization allows leagues to offer dynamic, fan-centric content. Imagine real-time, tailored highlight reels or interactive "player-cam" feeds delivered directly to a fan’s device based on their preferences. Because Eluvio treats media as a single, verifiable asset rather than a series of file copies, teams can secure digital collectibles or "proof of fandom" passes with built-in content provenance. This ensures fans own authentic digital memorabilia while providing clubs with infinite re-monetization opportunities through direct-to-consumer marketplaces. By cutting CDN costs by 10x, groups can reinvest those savings back into high-quality, immersive fan engagement.

• Mar 13, 2026

The power of data: when sports and betting converge

The convergence between sports media companies and sports betting providers has accelerated rapidly in recent years.

Fuelled by technological advances, regulatory changes and evolving fan behaviours, the betting and gaming industry is increasingly embedded in the global sports landscape.

Data is at the heart of this shift, enabling rights holders, broadcasters and betting operators to deliver richer and more interactive experiences for audiences worldwide.

Specifically, data-driven statistics, insights and interactive features have become a core part of how audiences engage with sport across broadcast and digital platforms. At the same time, betting operators are using data to power in-play wagering markets, creating new layers of engagement during live events – and new revenue-generating opportunities within the sports ecosystem.

Engaged and informed

According to Narek Harutyunyan, CEO of sports data and streaming solutions provider FeedConstruct, such developments are providing a more immersive experience for fans who want to get closer to the action.

“At FeedConstruct, we have harnessed this opportunity by providing essential solutions driven by our reliable data,” he said. “We also provide live streams of matches and statistical widgets, making experiences more engaging, while informing players and giving them the tools to make educated betting decisions.”

Global reach and monetisation are the primary benefits for sports media companies and sports organisations that explore opportunities to work with providers like FeedConstruct.

“We transform their matches into global content,” says Harutyunyan. “Furthermore, through our streaming platform, we provide detailed reports and analytics that offer clear visibility of exactly who is watching their content and where, allowing them to understand their global footprints.”

Long-term partners

Harutyunyan stresses the importance of “looking beyond the short term” when selecting a partner in this space. He says that the key question is not only what can be generated today, but also how the partner will contribute to the long-term value of the content and brand.

“I have seen lots of partnerships succeed and fail over my career, and it is rarely about the product in isolation,” Harutyunyan says. “It is important to have a partner that will work alongside the league, federation, media company or rights holder, and does not simply buy and sell their content.”

Flexibility and trust are also essential elements of a fruitful partnership, he adds, given the speed at which the collective sports media and betting ecosystem is evolving.

At SPORTEL Singapore 2026, Harutyunyan will offer further insights in a presentation entitled ‘Beyond FeedConstruct: Our Journey and Your Place In It’ (Wednesday 25 March, 11:20-11:40). FeedConstruct will also be sponsoring the Welcome Coffee on both mornings of the event.

Register to attend by 22 March at sportelasia.com to save 10% off the full price while securing beneficial partner hotel rates.

• Mar 10, 2026

Meet Two Circles at SPORTEL Singapore

Meet Two Circles at SPORTEL Singapore and discover a partner built to help broadcasters and rightsholders grow audiences and revenues by truly knowing their fans.

Two Circles combines data-driven insight with end-to-end sports media capabilities – from media rights strategy and sales to live production and content delivery at scale. Our media rights and production specialists help rights owners package and position inventory for maximum value, while giving broadcasters the intelligence to acquire and activate rights with confidence.

Through high-quality remote and on-site production solutions, we deliver consistent coverage across seasons and territories. When direct-to-consumer is part of the plan, Staylive provides flexible streaming technology to launch and run your own OTT service – maintaining control of your platform, content and customer relationships, with scalable monetisation and multi-device apps.

Backed by experience with hundreds of sports organisations worldwide, we connect rights strategy, production and fan engagement to drive measurable growth. More info

Two Circlers Craig Neilson and David Hunt will be in Singapore – let’s talk.

• Mar 09, 2026

Meet ASTN at SPORTEL Singapore

Established in 2012, the ASTN is an industry-led Australian ecosystem of organisations with a vested interest in sports technology development.

This includes leading sports technologies businesses, national sporting organisations, research institutions, sports distributors & retailers, government agencies, service providers and investors.

• Mar 06, 2026

Meet WSC Sports at SPORTEL Singapore

WSC Sports, the pioneer in AI-powered sports content technology, empowers the NBA, ESPN, YouTubeTV, LaLiga and 650 other sports organizations to connect with their fans through AI-tailored sports content experiences.

WSC Sports' platform automates the creation, management and distribution of content, enabling sports rights holders to expand reach, grow fan bases, and unlock revenue opportunities across platforms.  

• Mar 05, 2026

MEET PROTOCOL GROUP AT SPORTEL SINGAPORE

PROTOCOL GROUP delivers end-to-end solutions for the sports broadcast industry, including live production, content creation, global real-time transmission, and commercialization through media rights sales, marketing, and distribution.
With decades of expertise in media rights sales, content creation, and broadcast innovation, Protocol Group helps rightsholders maximize reach and revenue while providing broadcasters and streaming platforms with world-class content and reliable technical solutions.

Protocol Group includes:
PROTOCOL SPORTS MARKETING LTD., a global media rights agency connecting sports properties with broadcasters and streaming platforms;

TV2GO INTERNATIONAL INC., specializing in live transmission via satellite, fiber, and internet, delivering comprehensive global solutions for rightsholders and broadcast platforms;

OCTAPIXX MEDIA INC., producing live events and studio content for worldwide audiences. From our state-of-the-art REMI (remote) production facility and studio in Toronto, Octapixx provides on-site and remote production services for major sports properties, including the Canadian Premier League, NASCAR Canada, Top Rank Boxing, and many more.; and

BOXCASTER INC., our in-house post-production and design division, bringing sports stories to life through original content for live broadcast playout, shoulder programming, and ancillary media.

• Mar 04, 2026

Korea Professional Football League

Korea Professional Football League, K League, is redefining how K League connects the World. Through international media, innovative broadcasting, and digital-first marketing, K League is expanding its global footprint while building authentic connections with fans beyond borders.

Across media, content, and cultural engagement, K League works with partners to create scalable value and new fan experiences rooted in Korean football culture. Come meet us at the Presentation session on the 23rd and the Meeting Point C02!

• Mar 02, 2026

FIGHT SPORTS® at SPORTEL Singapore

FIGHT SPORTS® is a 24/7 linear channel broadcasting in over 50 countries, on over 200 Pay TV platforms, dedicated to Live Events and Premium Original Programming including Championship Boxing, Kickboxing, MMA, and Martial Arts to name a few.

FIGHT SPORTS® also syndicates content into over 150 countries around the world, delivering packages of Live World Championship Events and custom Programming Blocks for over 25 years.
Visit us in the Orchard Lounge for more information on programming for your territory.

• Feb 26, 2026

Expand your global network & learn about emerging trends !

Take your seat, for an innovative and expansive conference summit, that will complement your business and networking meetings during SPORTEL. With a focus on APAC, we’ll dive into the trends dynamically driving industry shifts, to bring participants the very latest in how content is meeting technology.

TOPIC MASTERCLASSES

• Sports Media Rights in Asia: Landscape, Challenges & What’s Next
• Away Goals: European Football & APAC - Strategies for Commercial Growth
• Women Leading Sport in Singapore: Inspiring Legacy & Economic Power
• Technology Master Class: Making Sense of New Trends 
• Australia & New Zealand (ANZ): A Booming Sports Media & Tech Landscape
• From Illegal Streams to Cybercrime: Tackling the Streaming Piracy Threat in Asia
• Streaming and the Holy Grail of Personalisation
• Listen to the now popular Pitch session ! And join new SPORTEL companies that are revolutionizing sports content !

• Feb 25, 2026

All under one roof: SPORTEL Asia’s ‘symbolic’ return to Singapore set to inspire connections

SPORTEL Asia’s fully integrated format will encourage “continuous” networking opportunities as sports media and technology leaders gear up for the event’s first edition in Singapore since 2018.

Orchard Hotel Singapore will host the gathering on March 24-25 in the heart of the Tanglin district, which offers everything from the vibrant retail, dining and entertainment experiences of the tree-lined Orchard Road boulevard to the tranquility of the stunning Botanic Gardens.

With the likes of numerous broadcasters such as Astro, beIN Sports APAC, Culver Max Entertainment, DIGICEL, Fox Sports Australia, FPT Play, ESPN Australia & New Zealand, StarHub, True Vision and WOWOW in attendance, SPORTEL Asia will bring together the industry’s major players from across the region and beyond.

“Returning to Singapore is both a strategic and symbolic step for SPORTEL,” says Agnès Marsan, Executive Director, SPORTEL Singapore.

“Singapore is internationally connected, highly accessible and firmly established as one of Asia’s leading sports business hubs. Its geographic and economic positioning allows us to effectively engage Southeast Asia while remaining easily accessible for Oceania and the broader Asia-Pacific region. For us, it represents the ideal gateway to reconnect Asia with the global SPORTEL community.”

Productive discussions

SPORTEL’s spring editions are designed to be more intimate and relaxed, encouraging deeper conversations and the strengthening of relationships between key decision-makers.

Approximately half of the participants will be from Asia-Pacific or the Middle East, with the remainder arriving in Singapore from Europe and the Americas.

With numerous broadcasters and media companies in attendance, as well as leagues and federations that are attending SPORTEL for the first time, the event underscores the importance of Singapore and APAC within the global sports ecosystem.

“One of the key strengths of the Singapore edition is its fully integrated format – with hotel accommodation, exhibition space, conference summit and networking events all under one roof,” Marsan says.

“This configuration fosters continuous interaction throughout the day, from coffee breaks and hosted lunches to end-of-day drinks. Often, it is within these informal moments that the most valuable partnerships take shape.

“SPORTEL has always been about relationships, and many of the most productive discussions happen in informal settings.”

Forging successful partnerships

SPORTEL Asia is taking place in Singapore at a pivotal moment for a region that is home to a fast-evolving sports media marketplace.

Against the backdrop of changing consumption habits, discussions will focus on the evolution of rights acquisition and distribution strategies, as well as streaming and OTT platforms, monetisation models, and the importance of localised and culturally relevant content.

Day one will feature a combination of sessions, presentations and networking opportunities, with ‘Sports Media Rights in Asia: Landscape, Challenges & What’s Next’, ‘The Real Value of Content Fabric for Sports Rights Holders’, ‘Away Goals: European Football & APAC – Strategies for Commercial Growth’, and much more on the agenda.

On day two, ‘Australia & New Zealand (ANZ): A Booming Sports Media & Tech Landscape’, ‘From Illegal Streams to Cybercrime: Tackling the Streaming Piracy Threat in Asia’ and ‘Streaming and the Holy Grail of Personalisation’ will come under the microscope.

‘Ensure every conversation counts’

Given the packed schedule, Marsan is encouraging delegates to use the networking tool, SPORTEL Connect, to schedule key meetings in advance and “ensure every conversation counts”.

Several social events will also take place, including Welcome Cocktails on March 23 after exclusive trips earlier in the day to The Kallang venues – formerly known as Singapore Sports Hub – and the Singapore Sports Museum.

“At its core, SPORTEL’s strength lies in its ability to bring together leading media companies, rights holders, broadcasters, and technology providers – all offering unique perspectives on where the market is heading,” Marsan says. “This diversity of stakeholders is what makes the conversations particularly valuable and forward-looking.”

Register to attend by March 22 at sportelasia.com to save 10% on the full price, secure the opportunity to preschedule appointments, and enjoy beneficial partner hotel rates.

• Feb 24, 2026

Meet Riedel Communications at SPORTEL: Game-Changing Solutions for Live Sports

Step up your production game with Riedel Communications!
From the sidelines to the studio, our cutting‑edge tech keeps your entire crew perfectly in sync.

Experience Bolero Mini and Bolero, the industry’s most trusted wireless intercoms delivering crystal‑clear communication under pressure.
Capture the action like never before with Refcam, the body‑worn camera that puts fans right in the heart of the game. And with SimplyLive, our flexible, replay‑ready production platform, you can create, switch, and share every moment faster than ever.
When every second counts, Riedel keeps your team connected, confident, and in control.

Come visit us at Booth D02 or schedule a meeting HERE

• Feb 19, 2026

Have you booked your Hotel yet?

Orchard Hotel Singapore - Luxuriate in an iconic address

Preferential rates available for My Stay: starting from €200 per night, breakfast and taxes included. Reserved for SPORTEL Singapore 2026 registered participants

BOOK YOUR ROOM

Address:
Orchard Hotel Singapore
442 Orchard Road, Orchard,
238879 Singapore

For any changes or requests you can contact Linda Tao (Linda.Teo@millenniumhotels.com), our Group Housing Coordinator, the main contact for the booking platform.

• Feb 18, 2026

Let your community know you’ll be at SPORTEL Singapore!

Download your preferred design, even add your logo to it, and share it on your social media.

Alternatively, add our logo and visual elements to your own design

DOWNLOAD

• Feb 17, 2026

You’re Invited

Let’s kick off SPORTEL Singapore in style at our Welcome Cocktail

Monday, 23 March

18:30 – 20:30

Intermezzo Bar – Hotel Lobby

Join us for drinks, great conversations, and a relaxed moment before the event begins. We can’t wait to see you there!

• Feb 13, 2026

FIFA’s ASEAN Cup and the future of sports media growth in Asia

As FIFA works towards the launch of a new international competition for Southeast Asia, football’s global governing body is building foundations designed to galvanise the sport and its fanbase “on and off the pitch” across the region.

Last October, FIFA signed a renewed Memorandum of Understanding (MoU) with ASEAN (Association of Southeast Asian Nations) in Kuala Lumpur, Malaysia. Under the MoU, a new FIFA ASEAN Cup will be held, bringing together all FIFA Member Associations from Southeast Asia and following in the footsteps of the established FIFA Arab Cup.

According to Jean-Christophe Petit, FIFA’s Director of Media Partnerships, the tournament will help to boost playing standards across the region, with the potential of a Southeast Asian nation reaching the expanded 48-team FIFA World Cup being a tantalising proposition.

“While attention and engagement opportunities in Asia are growing, the overall level of the national team performance still needs to be raised across the region,” he says. “This is the reason why FIFA will launch the ASEAN Cup competition this year, to create more consistent, high-quality competitive opportunities in Southeast Asia.”

Petit, who joined FIFA just over six years ago, adds: “Having one or several Southeast Asian teams qualify [for the World Cup] would be a game changer for football in the region, and FIFA’s mission is to support that effort.”

A ‘must-have’ product

With this year’s FIFA World Cup in Canada, Mexico and the United States on the horizon, there is growing recognition that while appetite for football has never been stronger across Southeast Asia and the globe, consumption habits are continuing to evolve.

Furthermore, in Asia, each country offers a “unique proposition, market dynamic and culture”, Petit says, creating simultaneous challenges and opportunities to engage fans on a deeper and more personal level.

“The FIFA World Cup remains a must-have product with its unique ability to generate huge audiences while positively impacting people’s lives,” says Petit, who adds that the tournament connects emotionally with all parts of society.

“Nevertheless, we are focused on ensuring the FIFA World Cup remains a compelling investment opportunity, and we are adapting to new platforms and consumer habits to support different distribution models such as influencer-driven content and monetisation models that are designed to target and attract younger audiences.”

Technological innovation

While consumption trends continue to evolve, FIFA has been exploring new technological solutions to bring fans even closer to the action.

Body cameras were worn by referees during last year’s FIFA Club World Cup in the US, and Petit says “immersive production, augmented reality and enriched data streams are essential to deliver best in class content and production solutions to our broadcast partners”.

Additionally, harnessing the reach of the governing body’s FIFA+ digital platform is viewed as a key tool to retain audience engagement away from the World Cup.

“Initiatives such as partnerships with our Member Associations to utilise FIFA+ as a platform for their leagues and content, as well as increasing the scale of our FIFA youth events are good examples of the important role FIFA plays in supporting the footballing ecosystem at all levels,” Petit adds.

Ahead of the game

Looking forward, Petit envisages big changes in the Asian sports media landscape. He points out that, with the exception of Japan, major streaming platforms in other countries across the continent have not yet invested consistently in premium live sports rights.

“Providing a compelling proposition and commercial model to these players will be a key consideration,” he says.

In 2024, FIFA announced plans to take full control over its media rights sales in Asia, having previously adopted such an approach in Korea Republic, Japan and Malaysia. As traditional advertising revenues continue to migrate to digital and social, Petit says FIFA will support its partners as they “explore new monetisation and content models to ensure relevance and their ability to reach new customers and engage audiences”.

These dynamics underscore why Asia has become one of the most strategically complex and promising sports media markets in the world – a topic Petit will explore in greater depth at SPORTEL Asia 2026 in Singapore.

Petit will discuss ‘Sports Media Rights in Asia: Landscape, Challenges & What’s Next’ (Tuesday 24 March 09:45-10:30) at SPORTEL Asia 2026.

Register to attend by February 18 at SPORTELAsia.com to save 20% off the full price while securing beneficial partner hotel rates.

• Jan 30, 2026

Can K-pop amplify global growth for Asia’s oldest professional football league?

For any aspirational football league, converting fleeting attention into sustainable interest among fans abroad is a complex but necessary challenge.

However, the task facing South Korea’s K League is greater than most.

From Saudi Arabia, the United Arab Emirates and Qatar in the west of the Asian Football Confederation (AFC) to Japan in the east, K League’s continental neighbours are among the most ambitious and wealthiest operators in world football.

Furthermore, despite its renowned strength as a domestic league that has produced a record 12 AFC champions, there was little momentum behind K League’s international development strategy until relatively recently.

Positive trajectory

That began to change when Sportradar was appointed as international broadcast rights distributor in December 2019. Four months later, the league opened a new state-of-the-art media facility in Seoul’s Gangseo-gu district, supporting a shift to in-house production designed to enhance the quality of its output.

Since then, the trajectory has been positive, according to Min Joo Kim, Head of International Business Development at the Korea Professional Football League, which operates K League. Domestic and international media rights values have increased considerably, while the action reaches dozens more territories than before.

However, there is a now a concerted effort to build on these foundations by harnessing “cultural content” to supercharge the league’s international ambitions to the next level.

“We’re a later player in the international market, so it is challenging,” says Kim, who was appointed to her current role in January 2025 after previously serving as K League’s Media and Broadcasting Manager for six years.

“We need to find a way to compete not only with sports content, but also with other content. So, we are working to find a way to align K League content with other cultural assets, like collaborating with K-pop.”

K-pop – Korean pop music – has been a central pillar of the so-called Korean Wave (Hallyu), reflecting an increasing interest in the country’s popular culture worldwide, particularly among younger people. According to a report released by the Korea Foundation and the country’s Ministry of Foreign Affairs, the number of Hallyu fans worldwide reached 225 million across 119 countries in 2024.

‘Fun and interactive’ original content

With this in mind, Kim explains that one of the key strategies being pursued is to create “fun and interactive” content “that other pro sports leagues cannot provide… rather than competing directly with the big players”.

In practice, Kim says, this means producing original content that extends beyond the action on the pitch.

“Controlling production in-house gives us the opportunity to be a direct storyteller, domestically and internationally,” she says, adding that the league has experienced particular growth in South Asia and Japan in recent years. “Those markets are geographically close to us, so the time zones are more aligned for the games.”

Unlocking value through digital

Digital engagement will also be key. In 2023, a four-year extension was struck with Sportradar, adding sponsorship sales and a revamped streaming platform to the existing international media and betting rights partnership.

The over-the-top service is available in markets where media rights deals have not been sealed, ensuring coverage of South Korean football across the globe.

“We see a growing viewership and interactions with our content thanks to the OTT platform,” Kim says. “Working with Sportradar has unlocked a lot of value for us.”

Whereas some Asian leagues are hoping that big-money megastars will drive awareness and growth, Kim insists that K League’s is focusing on building stable foundations for the future.

“What K League always keeps in mind is that we want to build a sustainable framework, rather than relying on superstars,” she says. “The key point is to focus on the core values of the league.”

At SPORTEL Asia 2026 in Singapore, Kim will provide compelling insights into building a scalable media ecosystem for the global stage in ‘Beyond the Pitch: Showcasing K League Through Media and Content Strategy’ (Wednesday 25 March, 10:35–10:55), with K League also participating in the event as both a sponsor and exhibitor.

Register to attend by February 18 at SPORTELAsia.com to save 20% off the full price while securing beneficial partner hotel rates.

• Dec 09, 2025

SPORTEL Asia 2026 conference to showcase unique perspectives on emerging industry trends

Fundamental shifts in the sports media landscape will be explored by influential experts discussing how to navigate the industry’s key challenges and opportunities during the SPORTEL Asia 2026 conference programme.
The highly anticipated gathering, taking place from 24-25 March 2026 at the Orchard Hotel Singapore, will focus on a region that, according to Ampere Analysis, is projected to generate a 37.5% increase in sports media rights value by the end of the decade.
With leading decision-makers from across the globe convening in the heart of Southeast Asia, the conference summit will showcase a variety of engaging perspectives on essential industry developments.

Key trends and dynamic discussions

The agenda will feature a technology masterclass titled ‘Making Sense of New Trends’, along with insights into ‘Streaming and the Holy Grail of Personalisation’ and ‘Women Leaders in Sport: Inspiring Legacy and Economic Power’.

Other topics will include Australia’s ‘Booming Sports Media and Tech Landscape’ and a ‘Spotlight on MENA’. A ‘Pitch Perfect Innovation Contest’ and a dynamic discussion about ‘What the Buyers Want’ with a Q&A session on ‘Content Acquisition in APAC’.

A glimpse into the future

The conference will open on Tuesday 24 March with an overview of ‘Sports Media Rights in Asia’, examining the ‘Landscape, Challenges and What’s Next’.

The masterclass will be moderated by Shoto Zhu, CEO of SponsorForce, who is “looking forward to gaining a clearer glimpse into the future landscape of sports media”.
Zhu expects to explore the innovations that will move the industry forward while debating whether AI-enhanced content delivery, smarter fan data utilisation or fully immersive viewing experiences will become the next major growth engine.

“Over the past few decades, media consumption has undergone continuous transformation – from terrestrial broadcast to cable and satellite TV, then OTT platforms, and now global tech giants entering the game,” Zhu says.
“Each shift has driven rights fees upward while also reshaping how fans engage with sports. The core of our discussion is how both rights owners and broadcasters can remain agile, unlock greater value, and build sustainable partnerships in an increasingly complex, dynamic media ecosystem.”

Tackling the major issues

Another pertinent topic will be tackled in a panel hosted by Matthew Cheetham, General Manager, CAP, Asia Video Industry Association.

Cheetham expects three themes to shape his panel’s discussion on ‘Tackling the Streaming Piracy Threat in Asia’.

“First, the shift from viewing piracy purely as an IP issue to recognising it as a consumer-harm and cybersecurity problem, with fans increasingly exposed to malware, scams and identity theft,” Cheetham says.

“Second, the role of intermediaries – from e-commerce platforms selling illicit devices to messaging apps, CDNs and payment processors that unintentionally support the piracy ecosystem. Third, the need for coordinated action between rights holders, broadcasters, tech platforms and governments to deliver real, practical disruption.”

Conversations that align the industry

Such discussions help industry stakeholders to take solid steps in the fight against piracy.
“The conversations here help align the industry on smarter, more consistent anti-piracy responses that protect both revenues and fans,” Cheetham adds.

“What I’m most looking forward to is hearing directly from sports broadcasters and rights holders about the challenges they’re facing on the ground, especially around major live events.”

For Zhu, the power of SPORTEL lies in its ability to bring people together from media companies, rights-holders, broadcasters, technology suppliers, all offering “unique perspectives on where the market is headed”.

Zhu added: “I’m excited to exchange insights, challenge existing assumptions, and discover new ways we can collectively elevate value for fans and partners.”

Register for SPORTEL Asia in Singapore by 18 February 2026 at SPORTELAsia.com and save 20% off the full rate while securing beneficial partner hotel rates and the ability to preschedule meetings.

• Nov 14, 2025

Deal-making and top-level discussions as SPORTEL Monaco 2025 highlights ‘optimism’ in evolving sector

The evolving sports media landscape and emerging opportunities at the heart of the global marketplace came under the spotlight as SPORTEL Monaco once again lived up to its reputation as the sector’s number-one meeting place.

With SPORTEL Monaco 2025 attracting nearly 800 enterprises from 70 countries, engaging conversations, panel sessions and showcases throughout the Grimaldi Forum gave 2,000 delegates plenty of food for thought.

From UEFA and CONMEBOL to the Giro d’Italia and F1, key talking points featuring some of the biggest properties and organisations in sport were never far away, inside and outside the conference sessions. Meanwhile, the latest trends and technology-driven opportunities were analysed and debated by leading decision-makers over three vibrant days of networking, with nearly half of the attendees being C-level executives.

For expert observers who see SPORTEL as a chance to take the temperature of the sports media sector, the feeling of “optimism” was palpable. This was illustrated by the marked increase in the number of active content buyers seeking to engage in “fruitful” discussions across the Grimaldi Forum.

A catalyst for deal-making

“For 35 years, SPORTEL has been a catalyst for innovation, connection and deal-making in the sports media industry,” says Loris Menoni, Executive Director of SPORTEL Monaco.

“This year’s event was no exception, and with a third of participants being content buyers this year, the growing momentum at the heart of the industry was clear for everyone to see.”

Around one in five businesses at the Grimaldi Forum were first-timers bringing new ideas to the marketplace, while there was also significantly stronger representation from the Americas than previous years. Indeed, at the truly global gathering, there was a record number of executives, rights holders, federations, broadcasters, agencies and technology providers in attendance from five continents.

Opportunities to make and strengthen connections with fellow delegates were strengthened by a reimagined exhibition space, incorporating fluid networking areas that injected fresh energy into the market floor.

Conference highlights

The Conference Summit underscored the quality of the conversations at the Grimaldi Forum.

Highlights included a keynote from LALIGA President Javier Tebas and sessions featuring SURJ Sports Investment, Liverpool FC, Kings League, Bundesliga International, Fox Sports Australia, PFL, Harmonic, LiveU, LFP Media, Veritone, Qualcomm and more. Various timely topics were dissected, from investment trends and emerging media strategies to AI and tech-driven fan engagement.

Furthermore, technology leaders such as AWS, Deltatre, WURL, Spiideo, XR Sports Alliance and Wasabi Technologies hosted dynamic showcases that offered engaging perspectives of the future.

Meanwhile, a reimagined SPORTEL experience that optimised networking opportunities provided the backdrop for insights and innovations aplenty. At the heart of this was the brand-new SPORTEL Sports Bar, which provided a lively and informal hub. Additionally, the returning Women’s Lunch amplified the leaders, creators, executives and entrepreneurs who are helping to shape the future of sports media.

Singapore on the horizon

Attention now turns to the next major event on the calendar – SPORTEL Asia (24-25 March 2026) – which will bring together the global sports media industry for an unmissable gathering at the Orchard Hotel Singapore. SPORTEL Monaco 2026 will return to the Grimaldi Forum from 19-21 October 2026.

“We’re proud to have built a community where business flows naturally, ideas are shared openly and fruitful partnerships are born,” Menoni says.

“Above all, the exceptional quality of SPORTEL participants raises the bar for the entire industry – and we will build on this momentum in Singapore.”

Register for SPORTEL Asia in Singapore by 4 December 2025 at SPORTELAsia.com and save 35% off the full price while securing beneficial partner hotel rates and the ability to preschedule meetings.

• Oct 28, 2025

SPORTEL Singapore connecting Asia and the global sports elite

SPORTEL will go back to Singapore from 24 to 25 March 2026 at the Orchard Hotel Singapore, further expanding SPORTEL’s global footprint, after the successful editions in Miami in 2025 and Bali in 2024. Singapore, a premier hub for international sport business and innovation, offers a unique position as a gateway to Asia. Its world-class infrastructure, business-friendly environment, and outstanding accessibility make it the ideal destination to bring together the global sports business community.

Exclusive Deal (1)
Full-Access Pass €720 (Original Early Bird price: €790 (2)
(1) Rate available from Thursday 18 September, to Friday 31 October, until 11:59 PM CET
(2) Offer strictly reserved for Participants of SPORTEL Monaco 2025 or SPORTEL Bali 2024 - 2023.

Register

• Oct 27, 2025

The time has come to say goodbye to an explosive and unforgettable SPORTEL Monaco 2025!

What an incredible few days it’s been — filled with energy, inspiration, and the unique buzz that defines the SPORTEL experience.

A huge shoutout to our amazing partners, rockstar speakers, innovative exhibitors, fabulous participants, and the dedicated International University of Monaco students whose enthusiasm and support helped make it all happen — thank you from the bottom of our hearts!

As the curtain closes on SPORTEL Monaco, what remains is deep gratitude — for the conversations, connections, and shared moments that make this community so special.
Hats off to our incredible SPORTEL team and to Loris Menoni, whose vision and leadership made this edition truly one to remember.

But the journey continues… Next stop: SPORTEL Singapore — 24–25 March 2026!

Registrations are now open — secure your place and enjoy early rates before 4 December
Website

• Oct 21, 2025

Fast Tracks and Dark Deals

How Sport Became Business and Business Became Sport

A powerful and unapologetic autobiography from one of the few surviving insiders, “Fast Tracks and Dark Deals” is a surgical dissection of the business of sport and its evolution over the past fifty years from a cottage industry to a trillion-dollar business.
Fast-paced and edgy, it profiles the characters and events that gave birth to the sports biz. Along the way, readers encounter dazzling highs and sobering lows, as wars, scandals, and economic crises threaten to pull the whole spectacle apart.

The story is told from a seat close enough to hear the whispers in the corridor yet distant enough to see the broader patterns – the fragile alliances, the unexpected friendships, and the bold ideas that reshaped global sport.
“Fast Tracks and Dark Deals” offers unique business insights from someone who was a major player in many of them, who knew everyone and has been everywhere in the labyrinth of world sport, even its dark corners.
The final part provides a telling and perhaps unsettling prediction for the next fifty years.

Website

• Oct 21, 2025

The Next Chapter: Hexagone MMA Unveils Ambitious €100K Tournament Series

After captivating fans with its world-class events and rising stars, Hexagone MMA is once again raising the bar. The French promotion, now recognized as Europe’s fastest-growing MMA organization, has firmly positioned itself as a key player on the European stage.

In 2025, Hexagone MMA hosted 15 events across Europe, from France to Belgium ,the Netherlands and Hungary while expanding its broadcast footprint to more than 15 broadcast partners worldwide. Each event has reinforced the organization’s mission: to deliver top-tier entertainment while offering fighters a professional and ethical platform to shine.

Now, the French organization is entering a new era with the launch of the Hexagone MMA Tournament Series, set to begin in January 2026. Featuring multiple divisions, including Lightweight and Middleweight, the competition will unfold through independent tournaments, each awarding the winner a €100,000 prize.
Fighters from across Europe will battle their way through elimination rounds, showcasing their talent, determination, and showmanship as they fight for glory and recognition on the European stage.

Read the full press release

• Oct 20, 2025

Meet WTV at SPORTEL

WTV. is showcasing its unique mix of “Connecting Sport” services at Sportel 2025 including :

• Audience Engagement with Live OTT streaming services
• Fan Engagement with an Award Winning UGC Video Content Platform
• Stakeholder Engagement with Production of Congress Events with Live Voting

• Oct 20, 2025

SyncWords introduces Live AI Dubbing with Emotion — revolutionizing live sports with authentic, emotionally rich multilingual experiences.

Instantly expand global audiences through real-time localization, unlock new revenue streams, and meet accessibility standards with ultra-low latency captioning.
Experience the future of live sports engagement and monetization at SPORTEL.

Website

• Oct 19, 2025

Raffle Alert at FeedConstruct stand in SPORTEL Monaco!

FeedConstruct invites all visitors to take part in an exclusive raffle for a chance to win an official AFA jersey signed by Lionel Messi, Julián Álvarez, and Emiliano Martínez!

To participate, have your business card ready and visit the FeedConstruct booth during SPORTEL Monaco to enter the draw.
The winner will be randomly selected and announced on October 21 at 2:30 PM (GMT+2) right at our booth.
Don’t miss the opportunity to own a piece of football history signed by three World Cup champions!

Stop by J04, say hello, and take your shot at bringing home this legendary collectible.

• Oct 17, 2025

Meet NFL at SPORTEL

Growing the NFL globally is a major strategic priority for the League, with growth of fandom accelerated by the NFL’s International Media team.  

NFL content is available in over 200 markets, via over 90 media partners and in 25+ languages. 

At SPORTEL we’re keen to meet media companies that can help us continue to accelerate this growth internationally.

• Oct 17, 2025

Meet Magnify at SPORTEL Monaco 2025

Magnifi is an AI-powered video automation platform by Minute Media, for sports, news, and entertainment.

It captures key moments in real time, instantly generating highlights and short videos.
With support for 50+ sports and 80+ languages, Magnifi simplifies publishing across OTT, cloud, CMS, and social while boosting engagement and monetization worldwide.

• Oct 16, 2025

MEET LEGA SERIE A at SPORTEL

Built on legacy and driven by innovation, Serie A unites the heritage of Italian football - historic clubs, classic rivalries, and a century of craft - bringing fans together on a global stage.

Across broadcast, live experiences, and digital fandom, we help partners scale impact across markets with the authenticity only Italy can offer.
Come visit us at Booth B10–B12  

• Oct 16, 2025

Pitch Perfect Innovation Contest

Join some of our new companies, who have a creative or innovative solution to showcase in our quick-fire "Pitch Perfect Innovation Contest" session!
Each pitcher will have just 3 minutes presentation time and 2 minutes Q&A, to impress the audience and international panel of Judges.

The lucky 1st place winner will receive one full access Visitor pass to SPORTEL Monaco 2026 and the runner-up one full access pass to SPORTEL Singapore 2026.
It's going to be fast, it’s going to be fun and it's got to be "Pitch Perfect"! 
More info

• Oct 15, 2025

Meet uniqFEED at SPORTEL – transforming live sports with virtual advertising

Discover how uniqFEED’s virtual advertising technology empowers rights holders to unlock new revenue opportunities and tailor sponsor visibility for audiences worldwide.

Powered by AI, trusted by the biggest names in sport, and delivered with Telstra Broadcast Services.
Meet us at stand H16 | H15 or schedule a meeting here.

• Oct 15, 2025

Are you ready to be inspired?

Take your seat, then repeat and repeat to not miss a beat of the exciting conference programme lined up for SPORTEL Monaco.

Join your peers at the open access Speakers Stage, to capture the most exclusive, expertly led, state of the industry Masterclasses.
Be immersed in the most innovative tech and customer case studies on the market today.

Complement your business meetings and plan your next strategies with insightful takeaways, Q&A’s and more…
Website

• Oct 15, 2025

Generative AI: Why Sports Media is Playing Catch-Up with a Transformational Opportunity

While artificial intelligence has been backed to transform a diverse array of sectors, from healthcare to education, it is widely acknowledged that many sports media entities have been stuck in first gear on their generative AI journeys.

However, seismic changes appear to be inevitable in the sports consumption space.

Spanning media rights, sponsorship, content creation, translations, distribution and more, the potential impact of the technology on fan-facing entities is unprecedented.

According to Peter Leeb, Vice President of Commercial at Veritone, a leading enterprise AI software, applications, and services provider, there is a huge opportunity to accelerate hyper-personalisation at the heart of the fan experience.

“The lag [in adopting generative AI] was rooted in data complexity,” explains Leeb, who highlights personalised highlights reels and real-time content generation as just two examples.

“Without a system to automatically read and enforce rights metadata, using AI was too risky. Additionally, the ROI was unclear because you can't value what you can't measure. An unstructured archive is an expense on a balance sheet.”

Solving data challenges
With the roadblocks being broken down gradually, change is afoot.

More platforms can now ingest content and automatically associate it with specific governance and compliance metadata. Put simply, this means there is clarity on who can use it, in what region, and for how long.

Once the media becomes structured – and underpinned by labelled data – enterprises can analyse its usage and demonstrate its ROI.

Furthermore, while most organisations do not treat media as data, building a catalogue and not just a library unlocks opportunities to train custom AI models and create unique experiences in a governed tech stack.

“Data is transforming from a liability to an asset on a balance sheet,” says Leeb.

The importance of data infrastructure
With foundational data infrastructures increasingly adopted across the industry, there is an expectation that interest in researching, testing and investing in generative AI technology will grow exponentially in sports media.

However, the task of building such data infrastructure remains a major challenge, Leeb says, with data governance, compliance and integration all vital components.

Leeb will outline the challenges and opportunities at the heart of the space as part of a SPORTEL Monaco panel session entitled ‘Generative AI Redefining the Sports Industry’ – and he is convinced there are immense opportunities on the horizon.

Specifically, he cites advancements in fusing multiple, real-time data streams as a key driver for the continued growth and adoption of generative AI in sports media.

“I’m excited by the development of truly interactive broadcasts,” he says.

“This future is entirely dependent on real-time, highly granular data. The ability for a fan to ask, ‘show me that last play from the quarterback's perspective,’ requires AI to instantly process and sync multiple data streams: positional data from player-worn sensors, multiple camera angle feeds, and the official play-by-play data log.”

Fuelling storytelling
Generative AI will also be a key tool in developing a compelling, data-driven narrative around the action on the field, court or track – helping to retain the engagement of fans and attract new enthusiasts.

“With predictive and prescriptive storytelling, we’re moving beyond just summarising what happened,” Leeb says.

“The next step is for AI to analyse structured data – like win probability shifts, historical performance data, and even player biometric data – to identify a ‘narrative arc’ as it emerges. It can then automatically create content that tells that story, transforming raw data into emotionally resonant narratives in real time.”

Sports media may have moved slowly in the space until now. However, it is clear that generative AI is carving out new opportunities that organisations can now ill afford to ignore.

Hear more from Peter Leeb at SPORTEL Monaco, where he will discuss ‘Generative AI Redefining the Sports Industry’
(Tuesday 21 October, 10:00 – 10:45).

• Oct 14, 2025

A big shout-out to all the Press and Media partners

A huge thank you to all our amazing Press and Media partners who make SPORTEL Monaco 2025 shine around the world!

Your dedication and support year after year help us share the excitement, energy, and innovation of the global sports industry. SPORTEL wouldn’t be the same without you — you’re part of what makes it truly special!

• Oct 13, 2025

Meet HiWay Media at SPORTEL

HiWay Media builds and runs Digital Experience Platforms (DXP) and FAST channels for sports and entertainment.

Our Flexible, Scalable, Agnostic stack gives you a unique point of management for digital ecosystems. We deliver end-to-end reliability, monetization, and data-driven workflows that grow audiences with less complexity.

• Oct 13, 2025

Reshaping the Ecosystem: Seeking Scalability and Innovation in a New Era of Sports Investments

The transformation of the sports M&A landscape over recent years has raised the stakes in the battle for investment.

At the top end, the average value of NFL franchises has more than doubled since 2021 to $7.1bn, according to Forbes. However, countless clubs, competitions and commercial entities face a fight to future-proof their financial futures while private, public and state-backed investors explore an array of unprecedented opportunities.

“The global sports investment landscape is evolving at pace, and in my view, we’re entering one of the most dynamic and opportunity-rich periods the industry has ever seen,” says Danny Townsend, Chief Executive Officer at SURJ Sports Investment, Saudi Arabia’s leading sports investment company.

“Investor interest is no longer just about rights acquisition or team ownership; it’s about reshaping the ecosystem, from media and fan engagement to technology, data and event formats.”

Core drivers for investment
It has certainly been a busy year for SURJ, with investments in DAZN, football’s Kings League and the Professional Triathletes Organisation demonstrating the variety of investment opportunities on the table.

“Each of our investments reflects a different dimension of our strategy, but they’re all underpinned by the same core drivers: scalability, innovation and audience growth,” Townsend explains.

“These aren’t just financial plays but rather strategic investments that align with our wider goals: building the regional sports economy, empowering young talent, and bringing world-class experiences to fans across Saudi Arabia and beyond.

“Our pipeline remains strong. We’re continuing to assess opportunities across team ownership, leagues, digital platforms, and IP-led event properties, with a focus on assets that offer long-term global growth potential and strategic alignment with Saudi’s vision for sport.”

Deep due diligence
In an “incredibly competitive, global space”, Townsend acknowledges that many of the deals pursued by SURJ have taken longer than anticipated to conclude.

“Our ambition from day one has been to be selective, long-term and strategic in how we deploy capital, but that takes time,” says Townsend, who will participate in a SPORTEL Monaco panel session entitled ‘Investment in Sport: Where is the Next $1bn Coming From?’

“Whether you're dealing with complex rights structures, shared ownership models, or legacy governance frameworks, many of the most interesting assets require deep due diligence and thoughtful structuring. We’re not just looking to take a stake; we want to create value and be additive to the ecosystem.

“Another lesson has been around narrative alignment – making sure that our partners understand not just the ‘what’, but the ‘why’ behind SURJ. We’re not a typical investor. We bring a long-term vision, a national mandate, and a platform that can help accelerate global growth. That’s powerful, but it also means we often need to spend time building trust and aligning on ambition.”

Impact of fragmentation
Furthermore, the broader evolution of sports industry economics – particularly in relation to media rights-fees and fragmentation – has also affected the sports investment landscape.

“We’re at a point now where the traditional model of linear broadcasting and bundled rights is being fundamentally reimagined. That creates disruption, but also a lot of opportunity,” Townsend adds.

“From an investment perspective, this means we’re looking closely at properties with direct-to-consumer potential, strong IP and global fan engagement models that go beyond just matchday or live broadcast. It also puts a premium on organisations that understand data, content and how to build audiences in a more fluid, digital-first environment.”

Major shifts
Townsend highlights three significant shifts at the heart of the space.

The convergence of media and sport is accelerating – and not just through traditional broadcasting, but also via OTT platforms, creators and digital-native leagues. There is also a growing focus on global scalability and audience diversification, with formats that can travel and engage younger fans. However, and perhaps most importantly of all, investors are becoming more disciplined.

“There’s a clear pivot toward sustainable, long-term plays with the infrastructure and IP to grow globally,” he adds. “At SURJ, we’ve designed our investment approach around these very dynamics. We’re not chasing short-term hype; we’re backing bold ideas that have the potential to reshape the future of sport.”

Asking tougher questions
Looking ahead, Townsend says that “the headline-grabbing deal frenzy of the past few years is giving way to a more measured phase”, with investors asking tougher questions about financial fundamentals, scalability and long-term value creation.

“For rights holders and properties, the key challenge will be moving beyond vanity metrics and demonstrating tangible return on engagement,” he adds.
“A lot of organisations are still operating with outdated commercial models, legacy cost structures or ambitions that are out of step with market realities. That’s especially true for some clubs and leagues running at persistent losses without a clear path to profitability.

“But it’s not all caution. There are significant opportunities as well. For investors, the upside lies in backing properties that are digital-native, globally minded, and diversified in revenue streams. Women’s sport, underserved fan segments, emerging markets and tech-enabled formats will continue to offer compelling growth stories.”

Hear more from Danny Townsend at SPORTEL Monaco, where he will discuss ‘Investment in Sport: Where is the Next $1bn Coming From?’
(Monday 20 October, 11:35 – 12:20).

• Oct 10, 2025

Thank You

On behalf of the entire SPORTEL Monaco family, we’d like to extend our heartfelt thanks to all our Sponsors and Partners for your incredible support in 2025.
Your collaboration has been essential in bringing together the brightest minds and most exciting innovations in sports media and entertainment.

Thanks to you, SPORTEL continues to grow, inspire, and create unforgettable experiences.
We truly appreciate your trust and partnership — and look forward to reaching new milestones together.

• Oct 09, 2025

You're Invited to the SPORTEL Awards Ceremony!

We are pleased to invite you to the SPORTEL Awards Ceremony on Monday, October 20, 2025, at 19:30

Join us for an evening celebrating the most beautiful sports footages of the year, year in the presence of many sports champions, Olympic medalists, and international sports personalities.
We hope to see you there for this exciting night!

Confirm your attendance

• Oct 08, 2025

LFP Media Breaks New Ground with Ligue 1+ OTT Launch and a Push for Personalisation

The recent launch of the Ligue 1+ direct-to-consumer OTT service has given France’s Ligue de Football Professionnel (LFP) a unique position among Europe’s major leagues.

As the first of the continent’s ‘Big Five’ to start showing its games domestically on its own platform, the LFP’s strategic move is being watched closely by sports properties across Europe, and beyond.
So far, results have exceeded expectations.

With a promotional offer and discounts for under-26 year olds complementing a competitive standard price of €14.99 per month, the sign-up target for the 2025-26 season – one million subscribers – was surpassed within one month.
Meanwhile, from a technical perspective, the launch has been relatively smooth, with Cyprien Castanedo, Head of Media Platform and Innovation at LFP Media, highlighting the support of OTT specialist Endeavor Streaming and production partner Mediawan.

Striking the right balance
“It was a real challenge to launch the platform so quickly, but the whole team was 100% behind the project,” Castanedo says.
“It was a good balance between our understanding of the project and the expertise of our partners. Endeavor Streaming has done a fantastic job with developing a stable platform so there have not been any major issues on the streams, and Mediawan have played a crucial role too, while it’s important to acknowledge the quality of every single distributor.

“It was a real achievement to coordinate all the pieces of the puzzle.”
The LFP had already worked with Endeavor Streaming on developing a D2C OTT platform for international markets, beginning with a technical test in Iceland before launching in the UK and Ireland ahead of last season. Such familiarity inevitably helped to expedite the development of the domestic platform in an accelerated timeframe.
“That existing relationship was really important,” Castanedo says. “It made a lot of sense to go with them domestically.”

A focus on personalisation
After navigating the lightning-quick launch, with approximately 10 weeks between the initial discussions and going live, Castanedo is now focusing on the next phase of the groundbreaking project.
With this in mind, the topic of Castanedo’s panel session at SPORTEL Monaco – ‘New Live Sports Tech for Tailored Fan Experiences & Personalisation’ – is particularly pertinent.

“The whole gist of the project was to first design a channel that in itself was personalised for Ligue 1 fans,” he explains.
“In the core of the channel, our whole motto was that it needed to be for the fans.”

Building a narrative
This mantra is reflected by the behind-the-scenes content available through the platform.

“We have a collaborative approach with the clubs, who are opening their doors for the platform,” Castanedo adds.
“A lot of clubs see the value in doing that as it builds a narrative, and if you’re a Ligue 1 fan, you can access personalised content from your club.
“Obviously, because of the short length of time before the launch, ensuring the platform was stable was the ‘must have’. But now we are trying to be a bit more customised in the original content we are pushing on the platform.”

A partnership with LiveLike – a provider of tailored, interactive experiences – is bringing on-demand features like statistics and fan polls to the platform. Additionally, expert feeds, fuelled by Genius Sports/Second Spectrum tracking data, offer insights such as shot speeds on-demand during big games.
“It is where I see the platform evolving,” Castanedo says.
“Personalising the user experience while they are watching the game is an obvious step.”

Engagement ideas
Furthermore, several potential ideas are under consideration.
By building ever-closer collaborations with clubs, there may be future opportunities to incorporate ticketing and merchandising options into the platform.
“Getting more integration with the clubs will be key to the product,” Castanedo says.
Viewers may also be given the ability to clip coverage, so they can jump forward or back to a particular incident or get a quick summary of what they have missed.
Integrating fantasy sports content is another “interesting opportunity”, Castanedo says, with the LFP having acquired popular fantasy football game Mon Petit Gazon three years ago.
Meanwhile, content dedicated to children and younger viewers is in the pipeline, and augmented reality graphics may also be integrated in the future through the provision of tracking data – either in live coverage or shoulder programming, or both.

Prioritising the viewing experience
As Castanedo explains, though, “not everything will come soon”, with enhancements gradually tested out to ensure they genuinely enhance the viewing experience, and are well received as a result.
“We have a lot of time to put new innovations in place in the coming months and years,” he says, adding that certain games will be selected to test out different technological innovations.
“On the technical side, we will not propose something unless it’s 100% stable for the platform, and we will also continue to gather user feedback in an ongoing discussion with the fans. This is only the beginning.”

Hear more from Cyprien Castanedo at SPORTEL Monaco, where he will discuss ‘New Live Sports Tech for Tailored Fan Experiences & Personalisation’ (Monday 20 October, 14:00 - 14:45).

• Oct 07, 2025

Meet Wasabi at SPORTEL Monaco 2025

Wasabi is on a mission to store the world’s data by making cloud storage affordable, predictable, and secure.

Wasabi Hot Cloud Storage provides scalable media storage and Wasabi AiR Intelligent Media Storage adds AI-powered metadata tagging to help you find every moment in every media file you own.

• Oct 03, 2025

Meet Sportforia at SPORTEL Monaco 2025

Sportforia is the ultimate destination for sports enthusiasts—a vibrant hub where passion, performance, and community come together.

Sportforia connects you to the latest events, exclusive content, and opportunities to engage like never before.

With innovation at its core, we transform the sports experience into something immersive, interactive, and unforgettable

• Oct 03, 2025

Embrace a Natural Environment for Networking at SPORTEL Monaco

SPORTEL Monaco’s reputation as a hub of unparalleled networking opportunities is built on relationships that have been forged inside the Grimaldi Forum over the years.
From the moment delegates enter the striking glass and steel venue, they have an unmissable chance to make and strengthen game-changing connections – while those outside risk missing out on the conversations shaping the sector’s future.
“SPORTEL has always been about creating an environment where business happens naturally,” says Loris Menoni, Executive Director of SPORTEL Monaco.
“The real value is in being inside the event, surrounded by the global sports business community.”

Unique opportunities to meet
From the brand-new Sports Bar to the bustling exhibition floor and the returning Women’s Lunch, SPORTEL Monaco’s 2025 delegates have a unique opportunity to meet the sports industry’s leading decision-makers in social and formal settings.
Indeed, by using the SPORTEL Connect networking tool, which gives participants the power to reach out directly to other registered attendees, executives typically line up more than 50 meetings over the packed three-day schedule.
“What makes the event so effective is the balance between structured opportunities and organic encounters,” Menoni adds. “The dedicated meeting areas and the SPORTEL Connect platform mean you can plan your schedule in advance, but there’s also tremendous value in the unexpected meetings that happen in the corridors, networking lounges, or on the show floor itself.
“By being in the heart of the tradeshow, you significantly increase your chances of connecting with the right people. And with half of our attendees being C-level executives, the quality of those interactions is extremely high.”

Dedicated to the business of sport Unlike many other trade gatherings, SPORTEL Monaco is dedicated to the business of sport.
That focus is reflected not only in the calibre of executives and enterprises in attendance. The conference sessions cover a range of pertinent topics, with generative AI, innovative streaming solutions and new investment opportunities among the items on this year’s agenda.
The value delivered by the vital connections, deal-making opportunities and industry insights ensures the majority of businesses that attend SPORTEL Monaco return to the stunning seafront location year after year.

Face-to-face exchanges
However, the 2025 event will also attract hundreds of new attendees who are keen to get to the heart of the global sports business ecosystem, rather than being on the outside looking in.
“Executives should come prepared with a clear plan – know who you want to meet, and use the SPORTEL Connect platform to arrange meetings in advance,” Menoni adds. “But it’s just as important to stay open to the unexpected business opportunities that arise when you’re immersed in the event.
“Ultimately, SPORTEL is about people; those spontaneous face-to-face exchanges are where trust is built and partnerships begin. Be present and visible within the tradeshow itself: that’s what maximises your networking opportunities and ensures you make the most of SPORTEL’s unique environment.”
Register by October 18 at SPORTELMonaco.com and save 6% off the full price while securing beneficial partner hotel rates and the ability to preschedule meetings.

• Oct 01, 2025

MEET XR Sports alliance at SPORTEL Monaco 2025

The XR Sports Alliance (XRSA) is a non-profit initiative co-founded by Accedo, Qualcomm, and HBS.

Bringing together leaders in sports, media, and technology, XRSA accelerates the adoption of immersive sports by driving experimentation, defining scalable frameworks, and shaping next-generation fan experiences across XR production, distribution, engagement, and monetization.

• Sep 29, 2025

SportBusiness at SPORTEL Monaco

Spot opportunities for growth, strengthen your existing offering, or benchmark against SportBusiness Media data and analysis.

Beyond transaction data we add insights to help you understand the context behind the numbers.

Find us at stand H01,H20, or click here, to learn more.

• Sep 25, 2025

LFP Media at SPORTEL Monaco 2025

LFP Media is the commercial arm of France’s Ligue de Football Professionnel, driving global growth for Ligue 1 McDonald’s, Ligue 2 BKT and Trophée des Champions.

Through media rights management, international partnerships, and digital expansion, it enhances fan engagement and commercial value, positioning French football as a premium global entertainment product  

• Sep 22, 2025

Meet SCOOPA at SPORTEL Monaco 2025

Scoopa provides a secure, cloud-based platform for the distribution of sports media content — ensuring that federations, rights holders, and agencies can deliver highlights, interviews, and VNRs quickly and reliably to their partners worldwide.

With strong global growth, we continue to innovate and make media logistics faster, simpler, and more efficient.

• Sep 18, 2025

Enhance your SPORTEL Monaco 2025 experience with Monaco Mediax!

As the organizer of SPORTEL, Monaco Mediax offers dedicated event management services to help you plan exclusive networking cocktails, client receptions, and VIP gatherings during the event.

Take advantage of our local expertise: our team can recommend the best venues, negotiate competitive rates, and handle all logistical details, ensuring a seamless experience while you focus on your business.

Interested? Contact us today to start planning your event!

• Sep 15, 2025

Use the promotional visuals and spread the word !

Announce to your prospects and clients that you’ll be at SPORTEL using these ready-made promotional tools.

Download our LOGO, VISUALS and BANNERS and feel free to add your logo on it… or add our logo to your brilliant artwork.
Either way, let the world know that you’ll be at SPORTEL! Make sure to tag us so we can LIKE and SHARE!

Website

• Sep 15, 2025

Book your hotel

Do not miss the opportunity to book a room in one of our partner hotels!

In order to facilitate and shorten your travel to the Grimaldi Forum, we advise you to book accommodation in Monaco. We offer you the possibility to book in some of the most beautiful hotels of the principality with an unbeatable rate!

Between comfort and proximity, these relaxation areas will do you a world of good after your long days of meetings.

Why book through us?

• Specially negotiated rates with a wide range of hotels
• Best availability and location options
• Dedicated support from our partner Monaco Check In

How to book your stay through SPORTEL’s official housing provider Monaco Check-In?

• Log onto your MySPORTEL account
• Click on "My Stay" on the top menu of the page
• Click on "Book your room". You will be redirected to the Monaco Check-In reservation platform.